Nine pieces from the day side of the desk.
Nine pieces from the day side of the desk. AI, leadership, marketing — read in any order. Written to be applied the same week, not filed away.
The Multiplier Myth
The boardroom mistake that turns a multiplier into a margin-chop.
The 30-Minute Kitchen
How a CMO's calendar gets to feel like a Michelin kitchen — and what to do about it.
Agent Inclusive
Structure your documentation and your PDPs so your human employees survive AI-native operations.
Forty Volunteers and a Dragon
What a top World of Warcraft raid — forty unpaid volunteers, no HR — taught me about incentives, blameless measurement, and sustainable pace.
The Only-Me List
Most AI advice starts with the plumbing. Start with a list of what only you can do, then add a manual, a clock and a log — and ask sharper questions instead of adding layers.
The Colander
Hold people accountable for the what — and let them own the how. A new-job playbook, with a playable exhibit: carry water, adopt the memos, watch the colander become the job.
The Five Thousand Minutes Problem
A case for AI etiquette: earn the time you ask of your reader, show how you used AI — and when you review, improve the factory, not the car.
The Open Hood
Copying form is not copying skill. AI is still arriving in business, which means you can still see how it's wired — and understanding the gears is what lets you predict where it goes.
The Agentic Nephew
Your AI assistant is older than it was a year ago, and it now comes with a harness: a manual, a clock, a workspace and keys. First prompts and first architecture for business people.